Marketing Manager - Madame Figaro

Job Nature:

  • Lead and support a team of two members, develop and implement marketing strategies for Madame FIGARO Hong Kong to boost readership, subscriptions, and engagement
  • Conduct market research and competitor analysis to uncover market trends and consumer insights
  • Plan and execute integrated marketing campaigns across various channels e.g. print, digital, social media, events and partnerships
  • Manage and enhance the magazine’s digital presence, including the website and social media platforms
  • Establish and maintain strategic partnerships with advertisers, sponsors, influencers and industry stakeholders to drive revenue and raise brand awareness
  • Create marketing collateral for sales monetization, project pitching and brand promotions
  • Collaborate with cross-functional teams to ensure smooth execution of marketing initiatives
  • Organize events and activations to increase brand awareness and engage target audiences, ensuring cost efficiency and budget efficiently to maximize ROI
  • Stay updated on industry trends, emerging marketing technologies to drive innovation and maintain a competitive edge

Requirements :

  • Bachelor’s degree in marketing or related field
  • Proven success and experience in developing and executing marketing strategies
  • Strong leadership and project management skills and able to multi-tasking
  • Excellent organizational skills and attention to detail
  • Innovative mindset, creative pitch presentation skills with effective communication and collaboration with stakeholders
  • Proficiency in digital marketing channels
  • Strong analytical skills for data-driven decisions, commitment to brand consistency
  • Passion for magazine industry and trends

 

Interested parties please send your application letter, resume, expected salary and availability to Human Resources Department, via email [email protected]

We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application within the New Media Group. Applicants not hearing from us 2 months after applied may consider their applications unsuccessful.

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