Business Development Manager (XHS Advertising/ China Solutions)
Key Responsibilities:
1. XHS Product Solutions Development
- Develop comprehensive advertising solutions, packages, and marketing collateral tailored to our Xiaohongshu pages
- Stay updated on XHS product updates, trends, and best practices to ensure our offerings remain competitive and relevant.
- Create compelling presentations, case studies, and sales materials to support client pitches.
2. Sales Support
- Collaborate closely with the sales team to provide expertise on XHS advertising solutions during client meetings and pitches.
- Act as a subject matter expert on XHS, addressing client inquiries and providing strategic recommendations.
- Assist in closing deals by offering tailored solutions that meet client objectives.
3. Direct Agency Selling
- Build strong relationships with advertising agencies to promote XHS advertising solutions.
- Identify and pursue new business opportunities with agencies, ensuring a steady pipeline of potential clients.
- Negotiate and close deals with agency partners, achieving individual revenue targets.
4. Content Strategy & Ideation:
- Provide strategies for content direction that align with advertiser goals and enhance commercial appeal.
- Collaborate with the content and creative teams to develop innovative campaigns that leverage XHS’s unique features.
- Analyze campaign performance and provide insights to optimise future content strategies.
5. NMG China Solution Development
- Develop a roadmap for China-focused product development, including timelines, KPIs (e.g., revenue growth, client retention), and resource allocation.
- Collaborate with cross-functional teams (product & content) to design and launch innovative advertising solutions tailored to the unique demands of the China market.
- Pilot new product concepts, packages, or bundled offerings that align with advertiser goals and platform capabilities, ensuring scalability and profitability.
- Analyze campaign performance and provide insights to optimise future content strategies.
- Partner with XHS platform representatives to co-develop custom solutions, leveraging platform-specific tools if necessary
Qualifications and Skills:
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- Minimum of 5 years of experience in business development, sales, or marketing, preferably within the digital advertising or social media industry
- In-depth knowledge of Xiaohongshu (XHS) platform, including its advertising products, user behaviour, and trends.
- Strong understanding of the China digital marketing landscape and advertising ecosystem.
- Proven track record of achieving sales targets and driving revenue growth.
- Excellent communication, presentation, and negotiation skills.
- Ability to work independently and collaboratively in a fast-paced environment.
- Fluency in English and Mandarin (both written and spoken) is essential.
- Experience working with advertising agencies and direct clients in the XHS/China market.
- Creative mindset with the ability to develop innovative content strategies.
- Strong analytical skills to interpret data and provide actionable insights.
Interested parties please send your application letter, resume, expected salary and availability to Human Resources Department, via email [email protected]
We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application within the New Media Group. Applicants not hearing from us 2 months after applied may consider their applications unsuccessful.
Apply Now
Senior Product Executive (Digital Advertising)
Key Responsibilities:
- Product Strategy and Development:
- Develop and execute comprehensive product strategies for advertising solutions across our media platforms.
- Enhance existing advertising products to improve performance, usability, and revenue potential.
- Conduct market research to identify trends, opportunities, and competitor activity.
- Collaborate with cross-functional teams (e.g., marketing, sales, technology) to conceptualise, design, and launch new or enhance existing products.
- Product Management:
- Oversee the lifecycle of advertising products, ensuring they meet customer needs and align with business goals.
- Manage product roadmaps, prioritize features, and ensure timely delivery.
- Work closely with the technology team to ensure seamless integration and optimal product performance.
- Revenue Growth:
- Develop and implement strategies to increase revenue from advertising products.
- Work closely with the sales team to ensure products are effectively positioned and sold to advertisers.
- Develop pricing strategies and revenue models for advertising products.
- Analyze market data and customer feedback to identify growth opportunities.
- Market Analysis and Customer Insights:
- Conduct market research to understand advertiser needs and preferences.
- Analyse customer feedback and market trends to inform product development decisions.
- Stay updated on industry developments and emerging technologies.
- Performance Monitoring and Improvement:
- Set and track key performance indicators (KPIs) for product success.
- Continuously evaluate and improve product offerings based on performance data and customer feedback.
Qualifications and Skills:
- Bachelor’s degree in Business Administration, Marketing or a related field
- At least 3 years of experience in product management or a related field, preferably in media or advertising.
- Strong understanding of digital advertising platforms, programmatic advertising, and media agencies in Hong Kong
- Excellent communication and presentation skills with
- Strong strategic thinking and problem-solving skills
- Proficiency in data analysis and interpretation
- Ability to work in a fast-paced environment and manage multiple projects simultaneously
- Familiarity with digital advertising platforms and technologies
- Creative thinker with a customer-focused mindset
Interested parties please send your application letter, resume, expected salary and availability to Human Resources Department, via email [email protected]
We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application within the New Media Group. Applicants not hearing from us 2 months after applied may consider their applications unsuccessful.
Apply Now
Senior Project Executive (IT)
Responsibilities
- Monitoring and controlling project cycle to ensure smooth implementation of the project
- Understand and collect information from product owner, which is related to the project specifications and requirements
- Develop project plans, goals, and budgets, and track project progress against these parameters
- Conduct regular project status meetings and provide updates to stakeholders
- Carry out UAT with product owner and proceed to project launch
- Responsible for preparing documents – project timeline, log sheet etc
- Coordinate in project activities/ meetings
- Handling ad-hoc tasks or projects
Requirements
- Degree in Project Management or related discipline
- 2 – 5 years or above in IT project management, PMP certification is a plus
- Good communication and writing skills in both English and Chinese
- Advanced in organizational skills including attention to detail and multi-tasking skills
- Possess a strong sense of responsibility
- A good team player with problem-solving skills, able to handle multiple tasks under pressure independently
- Self-motivated and well-organized, willing to learn with a positive attitude
- Candidate with more experience will be considered as Assistant Project Manager
Interested parties please send your application letter, resume, expected salary and availability to Human Resources Department, via email [email protected]
We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application within the New Media Group. Applicants not hearing from us 2 months after applied may consider their applications unsuccessful.
Apply Now
AI Research Assistant
We are seeking a dynamic and knowledgeable AI Research Assistant to join our Innovation Team. The ideal candidate will be passionate about artificial intelligence and its applications in publishing and multimedia. This role is pivotal in ensuring our team stays at the forefront of AI technologies, enabling us to create innovative solutions that drive our business forward.
Key Responsibilities:
- Conduct thorough research on the latest AI technologies, with a focus on publishing and multimedia applications.
- Experiment with and evaluate market-available AI tools and technologies to assess their potential impact on our business.
- Demonstrate hands-on experience with AI tools through practical demonstrations and presentations to the team.
- Utilize programming skills, particularly in Python, to develop proof-of-concept (POC) projects that showcase innovative ideas and solutions.
- Collaborate with team members to integrate AI technologies into our product development processes.
- Stay informed about industry trends and advancements to ensure our company remains competitive in the digital publishing landscape.
Qualifications:
- Bachelor’s degree in Computer Science, Artificial Intelligence, Data Science, or a related field.
- Strong understanding and passion of AI technologies and their applications in publishing and multimedia.
- Proficiency in programming languages, particularly Python, and experience in developing POCs.
- Demonstrated ability to research, analyze, and present complex information effectively.
- Excellent problem-solving skills and a proactive approach to exploring new technologies.
- Strong communication and collaboration skills, with the ability to work effectively in a team environment.
Interested parties please send your application letter, resume, expected salary and availability to Human Resources Department, via email [email protected]
We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application within the New Media Group. Applicants not hearing from us 2 months after applied may consider their applications unsuccessful.
Apply Now
Assistant Growth Manager - Weekend Weekly
Job Nature:
- Grow and monitor website and app traffic: Implement strategies to increase overall traffic to the Weekend Weekly digital platforms, including the website and mobile app
- In charge of app traffic drive, including driving download, revisit and user loyalty
- Regularly analyze traffic patterns, user engagement metrics, and conversion rates to identify areas for improvement and optimize user acquisition and retention strategies
- SEO Strategy and Implementation: Develop and execute a comprehensive SEO strategy to improve organic search rankings and drive qualified traffic to the company’s website and app. This includes conducting keyword research, optimizing on-page elements, improving site architecture, building high-quality backlinks, and monitoring SEO performance across various search engines
- Plan and execute various promotions, track promotion effectiveness, optimize the result, and modify the promotions. The position should be able to improve the cost per acquisition, and select the most effective format to use
- User experience enhancement: work on tracking and analysis on user experience in both our app, mobile & website, and provide findings on how to improve the experience for stickiness and content consumption
- Consumer database: in charge of building consumer databases and segmentation
- You will be involved in tactical projects related to data, audience segmentation, conversion from time to time
Characters / Qualifications:
- 3-5 years proven experience in digital analytics and traffic growth strategies, with a strong understanding of tools like Google Analytics, AppsFlyer, or similar platforms for tracking and analyzing website and app performance metrics
- Experience and good track record in driving app download and usage
- Extensive SEO experience with a proven track record of improving search engine rankings and organic traffic
- Proficiency in keyword research and analysis using tools like SEMrush, Ahrefs, or Moz, Google Search Console etc
- Understanding of SEO best practices and ability to stay updated with the latest search engine algorithm changes
- Good numerical sense and data analysis ability. Able to drive insight and actions from data
- Good presentation and communications skills, and able to present data and findings and define next steps
- Resourceful and proactive
- Strong curiosity, problem-solving and analytical skills, initiative, and ability to work independently within a small team structure
Interested parties please send your application letter, resume, expected salary and availability to Human Resources Department, via email [email protected]
We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application within the New Media Group. Applicants not hearing from us 2 months after applied may consider their applications unsuccessful.
Apply Now
*Business Development Manager/Advertising Sales Manager/Media Sales (GOtrip)
The Business Development Manager is critical in understanding clients』 needs for preparing content packages and driving revenues. Candidates will be focused on identifying rising business opportunities, and in collaboration with the Managing Director, building long-term relationships with prospective and existing clients.
Job Nature:
- Responsible for achieving revenue targets for the assigned accounts. The advertising format will normally involve online advertising placement, content/program sponsorship, content creation and SEO, advertising campaign solutions
- Identify business opportunities, which are aligned with our branded content, and/or initiate the program / drive the sales revenue to build both the long-term relationships with our potential clients and strengthen our branded identity in the market
- Approach the right prospects and arrange the meetings through personal connection, cold calls to direct clients and agencies
- Responsible for closing the deal from proposal and presentation decks preparation to contract negotiation
- Ensure our competitiveness in the market through the competitive review
Characters / Qualifications:
- University graduate
- At least 3 to 4 year experience in client/business development, digital content platform, client side / client servicing will be an advantage
- Digital savvy, results driven and with proven track record in delivering
- Good presentation and communication skills
- Able to work under pressure and strong sense of responsibility
Interested parties please send your application letter, resume, expected salary and availability to Human Resources Department, via email [email protected]
We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application within the New Media Group. Applicants not hearing from us 2 months after applied may consider their applications unsuccessful.
Apply Now
*Business Development Manager - Weekend Weekly
The Business Development Director is critical in understanding clients』 needs for preparing content packages and driving revenues. Candidates will be focused on identifying rising business opportunities, and in collaboration with the Managing Director, building long-term relationships with prospective and existing clients.
Job Nature:
- Responsible for achieving revenue targets for the assigned accounts. The advertising format will normally involve online advertising placement, content/program sponsorship, content creation and SEO, advertising campaign solutions
- Identify business opportunities, which are aligned with our branded content, and/or initiate the program / drive the sales revenue to build both the long-term relationships with our potential clients and strengthen our branded identity in the market
- Approach the right prospects and arrange the meetings through personal connection, cold calls to direct clients and agencies
- Responsible for closing the deal from proposal and presentation decks preparation to contract negotiation
- Ensure our competitiveness in the market through the competitive review
Characters / Qualifications:
- University graduate
- At least 6 years experience in client/business development, digital content platform, client side / client servicing will be an advantage
- Digital savvy, results driven and with proven track record in delivering
- Good presentation and communication skills
- Able to work under pressure and strong sense of responsibility
- Candidate with less experience will be considered as Business Development Manager
Interested parties please send your application letter, resume, expected salary and availability to Human Resources Department, via email [email protected]
We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application within the New Media Group. Applicants not hearing from us 2 months after applied may consider their applications unsuccessful.
Apply Now
*Business Development Manager - New Monday
Job Nature:
Client Acquisition and Sales
- Proactively sell digital ads, content marketing products and services, and multi-platform marketing campaigns to clients.
- Identify and pursue potential new business opportunities to expand the client base.
Sales Performance and Goal Achievement
- Achieve sales targets and business goals by establishing clear priorities, milestones, and actionable plans.
- Monitor and report on sales performance, ensuring timely delivery of custom performance reports to clients.
Client Relationship Management
- Build and maintain strong, long-lasting relationships with clients to ensure outstanding customer satisfaction and retention.
- Provide exceptional service and support to clients, addressing their needs and concerns promptly and effectively.
Market Analysis and Strategy
- Conduct market research to identify emerging trends and opportunities for business growth.
- Develop and implement effective sales strategies to capitalize on market opportunities and drive revenue growth.
Characters / Qualifications:
- Minimum of 5 years of experience in media sales, business development, or a related role within the media industry, preferably with an established client base
- Proven track record of achieving sales targets and driving business growth in a competitive market
- Solid understanding of digital advertising and content marketing
- Strategic thinker who can develop and implement effective sales strategies to achieve business goals
- Good relationship with advertisers targeting Gen Z or the young segment is preferred, particularly in the following fields (not a must): Gadgets, Mobile phones, Electrical appliances, Clothing, Sportswear, Telecommunication, Entertainment, Fashion, accessories & eyewear
- Experience in managing marketing campaigns and developing creative content is a plus
- Possessed 「can-do」 spirit, with a willingness to take initiative and drive results and mindset with a proactive and solution-oriented approach
Interested parties please send your application letter, resume, expected salary and availability to Human Resources Department, via email [email protected]
We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application within the New Media Group. Applicants not hearing from us 2 months after applied may consider their applications unsuccessful.
Apply Now
Project Manager - SSwagger
Key Duties:
- Manage project team to create branded and project related content, work closely with platform team to improve social media engagement and website traffic performance.
- Responsible for initiating project ideas, executing action plans and managing project deliverables.
- Improve project management efficiency with an eagerness to learn and apply new work strategies like AI as working tools.
- Manage resources, helpers/freelancers and coordinate all related parties in task completion and achieve project goals / deliverables.
- Explore, liaise and negotiate with strategic partners/merchants for joint promotion activities.
- Work closely with business development manage and sales on sales project pitching, develop and implement right strategies to assist sales and MD on revenue growth and business expansion.
Characters / Qualifications:
- Bachelor degree holder
- 3+ years experience in digital content, social media platforms and digital marketing
- Preferred knowledge and experience in Beauty, FMCG and properties business
- Strong interpersonal, stakeholder management, communication, client management and account servicing skills
- Proficiency in both written and spoken English & Chinese
- Experience of O2O solutions or event marketing is a plus
- Knowledge of content advancement/Wordpress is a plus
- Must be dependable, willing to take initiative, result driven and adapt to a variety of situations
Interested parties please send your application letter, resume, expected salary and availability to Human Resources Department, via email [email protected]
We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application within the New Media Group. Applicants not hearing from us 2 months after applied may consider their applications unsuccessful.
Apply Now
Project Executive - SSwagger
Key Duties:
- Responsible for initiating project ideas, executing action plans in Sswagger Team
- Manage resources, helpers/freelancers and coordinate all related parties in task completion and achieve project goals / deliverables
- Work closely with sales on sales project pitching, develop and implement right strategies to assist sales on business expansion
- Coordinate with different parties including freelance/vendor, to ensure smooth operations including working out production and post-production details, and organizing and coordinating appointments and meetings
- Oversee post-production efforts, including video editing, enhancements, and finalization;
- Assist in ad-hoc duties as assigned
Characters / Qualifications:
- Bachelor degree holder in Digital Marketing, Media or related discipline
- At least 2 years solid experience in project management in design/advertising agency, digital marketing, and corporate communications is preferred
- Good presentation & client servicing skills
- Strong interpersonal, stakeholder management and communication skills
- Good communication skills in English, Cantonese, and Mandarin
- Candidate with more experience will be considered as Senior Project Executive
Interested parties please send your application letter, resume, expected salary and availability to Human Resources Department, via email [email protected]
We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application within the New Media Group. Applicants not hearing from us 2 months after applied may consider their applications unsuccessful.
Apply Now
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